As I sit here writing this letter to you all, at a time when we're building the foundations of UNBOWND, I can't help but imagine the various paths that lay ahead;
I've always been profoundly inspired by those who've stood by their integrity in business, one that relentlessly pursues social and environmental care when building a company. Choosing not the bottom line, but showing the world, through action the responsible and truly sustainable way to operate.
I don't believe in telling you we will uphold this ethos, but rather show you over the coming months, years, and decades.
So, I'll keep this short and sweet. I’m writing this letter so that as UNBOWND grows, we hold our integrity, staying true to our founding principles.
Giving people the tools to win their own race, is what gets us out of bed every day. It inspires us and keeps us reaching for the stars.
To keep the world as our playground, we'll be doing our part in protecting it for future athletes of all backgrounds and abilities, so they to have the opportunity to reach their full potential.
We know we’re not perfect, but every marathon ever won, started away from the racetrack. We’re just getting started.